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The Products page lists everything you sell, one row per product, with its status, its stock, its price and the seller who supplies it. Open any row to edit that product. Alongside orders, this is one of the screens your team will have open most often. It is where you can check what’s currently on sale, search for products that customers are asking about, and open product forms to update prices, descriptions, and images. The list shows your catalog, but much of what makes up a product is set elsewhere. The sizes and colors a product comes in are set up under Options, its images and videos live in Media, and the groups customers browse by are Categories and Collections. What this page adds is the view across all of them at once: narrowing the list to find what you need, and changing many products together rather than one at a time. To manage products, navigate to Products in the admin dashboard.

Reviewing Products

The products list, showing one row per product with its status, inventory and price The list shows one row per product: You can add or remove columns to suit what you are working on. Click the columns icon above the list and tick the ones you want: SKU, tags, sales channels, product type, and when a product was created or last updated are all available alongside the five above. The columns picker open above the products list, with the available columns listed Sort orders the list by name, status, price, or either of those dates, ascending or descending. Type into the search box to find a product by name or SKU. The Status filter narrows the list to products of one status, so it finds your archived products as readily as your active ones. Add filter narrows the list by price, tags, seller, categories, sales channels, product type, and when a product was created or last updated. The menu at the end of each row holds three actions: Edit opens the product, Duplicate creates a copy of it, and Delete removes it.
The list’s order can change as you update products, so a product you were about to work on may move further down. When you are working through a batch, pick products by name rather than by their place in the list.

Product Statuses

Every product has one of three statuses, and its status decides whether customers can find it and buy it. A product you create starts as Draft, so nothing reaches your customers until you are ready. Draft and archived products stay in the products list, with their status beside the name, and they still count towards the total at the foot of the list. Use Draft for a product you are still preparing and Archived for one you have stopped selling, so the Status filter tells the two apart later. A product’s status is set in the Status box on its own page, followed by Save product. Underneath it, Publishing shows each sales channel the product is listed on and whether customers can see it there. Click Manage to tick or untick the sales channels, then Done. A product's page with its status set to Archived, and Publishing showing it hidden on both sales channels
Setting a product to Active does not by itself put it in front of customers. The product also has to be listed on a sales channel, which is what Publishing shows you.

Why a Product Isn’t on Your Storefront

A product appears on your storefront only when all of these are true:
  1. Its status is Active. Draft and archived products are hidden everywhere.
  2. It is listed on the storefront’s sales channel. Publishing must show that channel, usually Online Store. A product listed only on another channel, such as a point-of-sale channel, does not appear.
  3. Today is inside the channel’s publishing dates. A Publishing from date in the future means the product is scheduled. An Unpublish on date in the past means it has been taken down. The status beside the channel reads Live when both dates allow it.
  4. It has a price in the shopper’s currency. A product with no price in that currency is hidden, unless Show products without a price is turned on in Store Details. Only the prices in the product’s Prices card count. A price that comes only from a price list does not.
  5. It is in the shopper’s catalog, if you use catalogs. When a sales channel, customer group or company has a catalog that names specific products, its shoppers see only those products.
Stock does not hide a product. A product that is out of stock still appears on the storefront. Publishing warns you when an active product is missing a price. It shows Hidden from shoppers paying in, followed by each currency the product has no price in. The warning clears as soon as you add the missing prices. Save the product to put it on the storefront. To change the status of several products in one go, use Set status… from the bulk actions menu, described below.

How to Perform Bulk Actions on Products

Tick the box at the start of each product row you want to change. The header row then shows how many products you have ticked, followed by the actions. Ticking the box in the header row ticks every product on the page you are looking at. The products list with several products ticked and the bulk actions shown above them
  1. Tick the products you want to change, and check the count before you proceed.
  2. Click the action, or click More actions for the sales channel, tag and delete actions.
  3. Pick the categories, collections, sales channels or tags. The confirm button stays disabled until you have picked at least one.
  4. Click Add or Remove. The ticks are cleared, ready for your next batch.
Unlike categories, collections and sales channels, a tag does not have to exist before you apply it. Type the tag’s full name and press Enter to create it and add it to the ticked products in one step.
Deleting products cannot be undone. If you only want to stop selling them, set their status to Archived instead, which keeps them in your list so you can bring them back later.

Importing and Exporting Products

Two buttons above the list move products between your store and a CSV file. Import reads a CSV file into your store, creating products that are new and updating ones that already exist. Use it to bring a catalog across from another system, or to change many products in a spreadsheet and load the result back. Export writes your catalog out to a CSV file. Use it for a price review, a report, or a copy to keep. Both are covered in Import & Export, including what the file holds and how its columns map to your products.

Further Reading