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Next.js eCommerce Storefront API

Next.js Commerce: The Go-To Framework for Building Modern Storefronts

Creating a storefront that’s not only beautiful but also performant, flexible, and SEO-friendly is a top priority. For developers, Next.js Commerce has become the framework of choice for building modern storefronts. Combined with the powerful backend capabilities of Spree Commerce, you have the tools to deliver a world-class eCommerce experience.

Why Next.js Is Perfect for eCommerce Storefronts

Next.js is built on React, the popular JavaScript library, and comes with features that make it particularly well-suited for storefronts:

  1. Server-Side Rendering (SSR)
    SSR ensures that your pages are rendered on the server before being sent to the browser. This reduces load times, improves performance, and delivers fully-rendered pages for search engines, boosting SEO rankings.
  2. Static Site Generation (SSG)
    Generate pages at build time for even faster loading. This is ideal for product pages that don’t change frequently, providing a seamless browsing experience.
  3. Flexibility and Customization
    Unlike pre-built templates or rigid platforms, Next.js gives you full control over your storefront’s design and functionality. You can craft unique, branded experiences that stand out.
  4. API Integration
    Next.js works seamlessly with APIs, making it easy to fetch data from a backend like Spree Commerce to power your storefront.
  5. Performance Optimization
    Features like image optimization, lazy loading, and efficient bundling ensure your storefront is fast, even on slower devices and networks.

Why Pair Next.js with Spree Commerce?

While Next.js handles the storefront, Spree Commerce provides the eCommerce backend that powers your entire operation. Spree is an open-source framework built on Ruby on Rails and comes with a robust Ecommerce API, including the Storefront API.

Spree as the Backend for Your Next.js Storefront

Spree takes care of the heavy lifting, so you can focus on building an amazing frontend. Here’s what Spree brings to the table:

  1. Comprehensive eCommerce Features
    From product management and inventory to promotions and order fulfillment, Spree handles the backend business logic seamlessly.
  2. Powerful Admin Panel
    Spree provides an intuitive admin panel for store owners, admins, and even vendors (in marketplace use cases).
  3. API-First Approach
    With its Storefront API, Spree is designed for headless commerce, allowing developers to decouple the frontend and backend for greater flexibility.
  4. Scalable and Customizable
    Spree grows with your business. It supports multi-store, multi-tenant, and multi-region setups, making it ideal for businesses of all sizes.
  5. Time to Market
    Start with Spree’s default storefront as a proof-of-concept, then transition to a custom Next.js frontend as your needs evolve.

About Spree Commerce

Spree Commerce is an open-source eCommerce framework that offers full control and customizability. If SaaS solutions don’t fit your project’s needs, Spree might be the perfect alternative.

Built with Ruby on Rails, the same framework used by Shopify, GitHub, Crunchbase, and over a million other businesses, Spree is both robust and flexible. It powers thousands of businesses worldwide, including notable names like GoDaddy, GOOP, Bookshop.com, Bonobos, Huckberry, and KFC.

Spree comes in two flavors:

Spree is the trusted choice for businesses looking for an open-source eCommerce solution that scales with their ambitions.


Start Building with Next.js and Spree

Next.js and Spree Commerce are a dream team for developers and businesses looking to create high-performing, flexible, and future-proof eCommerce platforms. By pairing Next.js’s frontend capabilities with Spree’s powerful backend, you can deliver an unparalleled shopping experience.

Get started by exploring Spree’s API documentation and see how easy it is to integrate Next.js with Spree.

Let's use Spree to build exactly what your business needs

Let's use Spree to build exactly what your business needs

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