August 20, 2024

Crazy Egg and Spree integration

Crazy Egg allows website owners to create tests to figure out what people are doing on their website. It’s Confetti and Heatmap features are simple and affordable heat mapping tools that allow you to visually understand user behavior.

The integration of Crazy Egg with your Spree Commerce store can be done quickly and easily following the guidelines mentioned below.

The benefits of using Crazy Egg for your eCommerce business

Snapshots

Crazy Egg Snapshots are visual reports that let you see how your visitors are engaging with your webpages. They are a “snap” to run, and easy to understand.

Recordings

Watch real people move through your site. You’ll see exactly where they get stuck and what they really want to do.

A/B testing

Use Crazy Egg A/B Testing to see exactly how your changes impact your business.

How to integrate Crazy Egg with Spree

The easiest way to integrate Crazy Egg with Spree is using Spree Analytics Trackers.

This extensions adds support for Google Analytics Enhanced Ecommerce and Segment Ecommerce tracking to Spree Commerce stores.

Via Segment.com you can plug-in also a lot of additional vendors and services like:

No additional development required.

Installation

Add this extension to your Gemfile with this line:

gem 'spree_analytics_trackers', github: 'spree-contrib/spree_analytics_trackers'

Install the gem using Bundler:

bundle install

Copy & run migrations

bundle exec rails g spree_analytics_trackers:install

Restart your server

If your server was running, restart it so that it can find the assets properly.

Adding specialized analytics to your online store has never been so simple! Just install `spree_analytics_trackers`, configure Segment and connect hundreds of various analytic solutions. – Piotr Leniec, Senior Fullstack Developer, Spark Solutions

Example of Crazy Egg and Spree integration

Greetabl is an online one-stop-shop for creatively-curated gifts and greetings that are personalized with Instagram photos, packaged and sent in just a few clicks. The company uses Spree for its eCommerce platform and Crazy Egg for visualization of visits to the website.