Spree PWA - Mobile Ecommerce Redefined
Progressive Web Apps (PWA), according to Google, let you build mobile-friendly user shopping experiences available to everyone through a web browser but enabling mobile-like silky smooth native functionality. So the best of two worlds – web apps reach and native mobile app UX.
Spree PWA is:
- Reliable – loads instantly even with a poor network connection or offline (for returning customers)
- Fast – responds quickly to user interactions with silky smooth animations and scrolling
- Engaging – feels like a native app on a mobile device which users can place permanently on their home screen
- Cheaper than a mobile app – because of the shared codebase between the website and the frontend app
Spree PWA consists of 3 key elements:
- Spree Commerce backend engine providing all the E-commerce features, equipped with easy to work with and lightweight REST API for building amazing customer interfaces with modern JavaScript libraries (React, Vue, Angular) or integrating native mobile apps. New Storefront API v2 is fast, easy to use and extend. It’s also well documented in OpenAPI 3.0 (Swagger) format which you can import into Postman app. New API is based on JSON API spec and uses blazing fast Netflix fast_json_api serializer library. Authentication is based on Oauth using doorkeeper library. There are no additional dependencies making it lightweight and future-proof.
- JavaScript & TypeScript SDK for Spree Commerce Storefront API v2 – with this SDK, JavaScript and TypeScript developers can easily build amazing storefronts in React, Vue or Angular with Spree serving as a headless E-commerce backend. SDK is available for download from NPM and source code is published on GitHub.
- Vue Storefront – API-focused Front-End for ecommerce, can be connected with any 3rd party services while taking care that everything runs at peak performance. Vue Storefront is developed in two lines: as the open-source standalone code library based on Vue.js and as the cloud-native frontend as a service (FEaaS) dedicated to enterprises.
Why use Spree PWA?
Launch a silky-smooth, mobile-friendly store your users will love and at the same time grow engagement and increase conversions. All in a few weeks.
"Worthy of being on the home screen"
Chrome prompts users to add Spree PWA to their home screen. This stimulates customer loyalty, repeat visits and recurring purchases boosting user Life Time Value.
Works well with poor network connectivity
Short loading times make a difference. According to Google, PWA enabled Konga to send 63% less data for initial page loads, and 84% less data to complete the first transaction!
Push notifications
According to Google, thanks to Web push notifications eXtra Electronics increased engagement by 4X. And those users spend twice as much time on the site.
Improved conversions
According to Google, AliExpress improved PWA UX led to better conversions for new users across all browsers by 104% and on iOS by 82%.
Instagram integration (BUY IT)
Spree PWA comes integrated with your Instagram feed and every single post may be associated with a product. Or you could fetch all the posts with your own hashtag to catch the buzz from your customers.
Influencer revenue sharing
As a bonus, Spree PWA also comes equipped with a social media influencer referral program in which you may generate a promo code for your favorite Insta celebrity – their followers get a discount and your celebrity gets a revenue share from all their purchases with daily sales reports.
Spree PWA is Mobile Shopping Redefined with a viral twist. Ready for launch in a few weeks.