

How ecommerce subscriptions work in Spree
There are 3 ways to implement repeat subscription business with Spree Commerce
Built in Spree
Built-in Spree subscriptions allow to set subscription period, but also skip charge and delivery when needed. All the settings are available to both the user and store admin.
3rd party integrations
Spree works well with 3rd party subscription solutions, such as Chargebee, allowing to leverage multiple pricing plans, trial period, pro-rating, and many other functionalities.
Membership sales
Spree allows to create Amazon-Prime-like experiences, granting members access to discounts, free shipping, priority customer support, and other privileges.
Subscription ecommerce case studies
Feals - wellness startup with CBD oils subscriptions
How it works at Feals:
30% off all orders
Customers choosing the subscription option are rewarded with a 30% discount on every order.
Pause or cancel anytime
Subscribers have the flexibility to adjust their subscription plan at any moment.
Change future orders
Once they figure out what works best for them, they can change future orders according to their preferences.
Blue Bottle Coffee - coffee roaster from LA
How it works at BBC:
Subscription customization tool, where customers can choose:
– coffee type
– number of bags per shipment
– shipment frequency (every 1, 2, 3, 4 weeks)
Gift subscriptions – 3 different means of delivery to choose:
– coffee delivery to the gifted person’s door
– printed gift certificate to be redeemed on BBC’s website
– email gift to be redeemed on BBC’s website
Form - premium hair-care products subscriptions
How it works at Form:
Automatic shipment
At check-out customers can choose whether it is a one time purchase or they want a recurring order every 1 or 2 months
Flexibility
Subscription can be adjusted or canceled anytime
Discount
5% price reduction on every order with the auto shipping option
Hundred - personalized vitamins subscriptions
How it works at Hundred:
Payment plans:
Shipped & billed monthly
Shipped & billed every 3 months
Flexibility
Subscription can be paused or canceled anytime
Discount
15% price reduction in the 3-Month Supply Plan option
Goby - oral care brand with brush head subscriptions
How it works at Goby:
Frequency, price, and shipping
The Brush Head Subscription delivers a new brush head for $6 every 2 months with free shipping.
Flexibility
Subscription can be canceled or modified anytime
Discount
$15 discount on the electric toothbrush when purchased together with the
Marley Spoon - Martha Stewart's meal kits
How it works at Marley Spoon:
Meal plan
Customers pick a meal plan that suits them. They can choose either a couple’s box (for 2 people) or a family-sized box (for 3 or 4 people). Each week they select online the recipes you want to cook at home
Frequency & flexibility
A meal kit is a weekly subscription service with the option to skip any week.
Underwear Expert - subscription club for men
How it works at Underwear Expert:
Personalization
Customers pick their color and style preferences and choose the size.
Frequency & flexibility
At check-out, customers can decide how many pairs and how often they want to receive. The subscription can be paused or changed anytime.
Spree subscriptions success stories
Review successful Spree subscriptions case studies